Dolcezza Coffee + Gelato
Branding, Environmental / Signage, Illustration, Packaging
We couldn’t really improve on Dolcezza’s cult-status gelato and high-quality coffee but our goal was to clean up their original branding by developing a new logo, fine-tuning the messaging, and revamping their identity, collateral, and packaging. We highlighted their commitment to the local farmers, producers, and growers of their seasonal ingredients by creating a tagline they could use when necessary “Eat Seasonally, Love Locally.”
An appreciation for old-world methods and traditions informs the typography and a passionate belief in supporting local farmers and eating seasonally inspires the ornamental flourishes made of fruits and foliage.