Society for Neuroscience
Books / Reports
The challenge was to design an annual report that highlights the beauty and importance of science, particularly in the current political climate. The tactile quality of the blind embossing on the front and back covers engages the sense of touch to reinforce the power of neuroscience.
To emphasize the power of global collaboration, the word science is blind embossed on the cover in the primary languages of all 120 countries in attendance at their annual meeting.